Are you ready to elevate your events from good to extraordinary? In this episode, I sit down with Caroline Correia, a seasoned event strategist with over 30 years of experience in the industry. Caroline shares her insights on creating high-impact experiences that leave a lasting impression on attendees. We even came up with a new...
Have you ever felt that your events are missing that special spark, despite flawless execution? In this episode, I share a game-changing concept that could revolutionize how you approach event planning: the role of an event architect. Drawing from my personal experiences and conversations with fellow industry professionals, I explore why bringing in an event...
Have you ever wondered how a rapidly growing company maintains its culture and keeps employees connected across hundreds of locations? In this episode, I sit down with Cari Watson, Senior Vice President at Westland Insurance, to explore how their annual Leadership Summit plays a crucial role in fostering connection, alignment, and growth. Building Culture Through...
Are you ready to take your event marketing to the next level? In this episode, I sit down with Katie Brinkley, a social media strategist with two decades of experience and author of “Social Shift.” We dive deep into the world of community building and effective social media strategies for event organizers. The Power of...
Are you ready to take your events from good to extraordinary? In this episode, I sit down with Amanda Kaiser, a researcher and engagement expert who has conducted over 477 interviews to uncover the secrets of attendee engagement. We explore how to create memorable experiences that keep participants coming back year after year. The Heart...
Have you ever wondered what makes Broadway performances so captivating and transformative? In this episode, I sit down with Wendee Lee Curtis, a Broadway veteran with decades of experience, to uncover the secrets behind the magic of theater and how they can be applied to create unforgettable events. Wendee shares her journey from a young...
What happens when you bet everything on a dream that most people think is crazy? In this riveting conversation with content marketing pioneer Joe Pulizzi, we explore the high-stakes gamble that transformed the marketing world. Joe reveals how he maxed out credit cards to launch Content Marketing World in Cleveland (of all places!)—a decision that...
Ever sat through a presentation and thought, “This could have been an email”? In this episode, event experience veteran Phil Mershon unpacks the 12 critical mistakes even experienced speakers make—and provides practical solutions to transform your next talk from forgettable to remarkable. Drawing from witnessing hundreds of corporate presentations, Phil shares the patterns that separate...
What if the secret to building an unshakeable community isn’t another marketing funnel or content strategy, but something far more fundamental? In this eye-opening episode, I sit down with Dana Malstaff, founder of Boss Mom, who reveals the counterintuitive approach that helped her build a thriving community of entrepreneur mothers. You’ll discover why she begins...
Have you ever felt frustrated by traditional conferences? The endless parade of speakers, packed schedules, and limited opportunities for meaningful connections? I certainly have. That’s why I was intrigued when I heard about Vincent Pugliese’s innovative “unconference” concept. Vincent reveals how he transformed his frustration with typical conferences into a unique gathering that sold out...