Phil Mershon

Services

Speaking, coaching, and consulting

Taking you from  good to unforgettable to transformational

Are you finding your customer experience is inconsistent across the journey? Do you want your events to be not just memorable, but truly life-changing? Whether you’re designing a signature event, building community, shaping culture, or stepping onto bigger stages, Phil helps leaders architect experiences that truly move people — from the inside out.

Design experiences that lead to change

🔹 Keynote Speaking

Looking for a keynote that energizes the room and leaves people thinking differently?
Phil blends storytelling, research, and real-world strategy to deliver powerful talks that consistently rank among audience favorites. His talks don’t just inspire — they reframe how leaders think about experience, culture, and transformation.

Popular topics include:

    • How to Create Unforgettable Customer Experiences That Drive Loyalty and Growth
    • From Unforgettable to Impactful: Turning Events into Strategic Catalysts
    • Transforming Culture Through Experience: From Values on the Wall to Behaviors in the Room

Recent speaking highlights: NAMM, Reuters Events, GoogleXI, IMEX, Association of Golf Merchandisers, Social Media Marketing World, Social Media Conference Suriname, and more.

“Phil Mershon brought strong energy and thoughtful perspective to the AGM Retail Conference stage. Drawing from the principles in his book Unforgettable, he shared practical ideas around creating more intentional and memorable customer experiences.
Phil has a natural ability to connect with a room, and his focus on relationship-building and the human side of business resonated well with our golf retail audience. His session left attendees with useful takeaways and a fresh lens on how small moments can shape the overall customer experience.”
Keynote speaker
 
Jennifer Morton, AGM CRM

Chief Executive Officer
Association of Golf Merchandisers

 🔹 Speaker Coaching 

Want your talk to resonate more deeply or land the gig in the first place? Phil has watched thousands of speakers and delivered hundreds of talks. He knows what makes an audience lean in… and what makes event organizers book you again. Whether you’re a rising voice or a seasoned pro, Phil helps you shape your message, sharpen your delivery, and stand out for all the right reasons.

Want to get picked more often? Grab Phil’s guide on helping organizers choose YOU.

“Ahead of SMMW25, I decided to take Phil up on his offer of a 1:1 consult. While I’m a seasoned keynote speaker and have had the privilege of speaking at every SMMW since its inception in 2013, I’m always looking for ways to refine, elevate, and deliver the best possible experience for the audience.

I’m genuinely glad I booked that session!! Phil provided clear, practical, and highly relevant guidance that sharpened my talk and gave me fresh perspective on how to further improve audience engagement and overall session impact. His insights were thoughtful, strategic, and immediately actionable.”

Speaker Coach

 

Mari Smith
Premier Facebook Marketing Expert ▪︎ Keynote Speaker 

🔹 Experience Audits 

Even well-run events can fall short of true impact. Through immersive “secret shopper” audits, Phil Mershon evaluates your event’s flow, design, and attendee experience—from first impression to final moment. You’ll receive a clear, actionable report showing what’s working, what’s missing, and where small changes can spark deeper connection and lasting impact. Organizations like Reuters Events and the Wichita Symphony have used these audits to sharpen their strategy and elevate the entire experience.

🔹 Strategic Consulting 

Sometimes you don’t need more ideas — you need the right ones, at the right moment. With over 20 years of experience designing transformational events, Phil Mershon offers strategic insight that brings clarity, focus, and creative breakthrough to your most pressing challenges. From one-hour intensives to ongoing partnerships, you’ll gain frameworks, fresh thinking, and tangible next steps.

Past clients include: Reuters Events, NAMM, the Wichita Symphony Orchestra, and Tithe.ly.

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