Ever wonder how to create an event that sells out before it’s even marketed? In this episode, co-founders Megan Porta and Melissa Erdelak reveal how they built the Flavor Media Summit, an exclusive gathering for advanced food bloggers. Learn how they transformed a gap in their industry into a premium event experience that has attendees eagerly signing up for next year before leaving the current one.
Discover their innovative approach to:
- Curating the right mix of attendees through a careful application process
- Creating intimate, interactive sessions that serve experienced content creators
- Integrating sponsors naturally into the event experience
- Crafting memorable moments through intentional details like custom playlists and premium food offerings
- Finding ways to integrate sponsors in a non-salesy way
Whether you’re planning an industry-specific conference or looking to elevate your event experience, this episode provides practical insights for creating an event that stands out in a crowded market. Plus, hear why sometimes keeping your event small and focused can lead to bigger success.