Phil Mershon

NAMM

Phil Mershon

Phil Mershon is a master of creating memorable event experiences that captivate audiences, boost retention, and drive revenue. Through his Unforgettable Experiences program, he teaches event planners to design gatherings that leave lasting impressions and build strong attendee loyalty.

The Art of Community Resilience: Building Event Teams That Show Up When It Matters Most

Build event teams that thrive through authentic relationship investment, empowering your events to weather any storm. Discover the strategies to create resilient, high-performing event teams in this...

The Art of Purpose-Driven Events: Creating Transformation That Matters

Discover how to identify your event's true goals beyond just revenue, and create an event strategy that drives real business impact. Read this blog to learn proven strategies for event planning...

Building Bridges, Not Barriers: The Art of Stakeholder Communication in Event Planning

Discover proven strategies to prevent event team conflicts and foster seamless stakeholder communication for your events. Read this blog to learn how...

Psychological Safety and Full Out: Keys to Broadway-Inspired Event Excellence

Discover how to create a psychologically safe environment that unlocks peak performance for your events and business. Learn proven strategies to build trust and empower your team to thrive...

Unconventional Connections: How Selective Attendee Vetting Elevates Event Experiences

Discover how to curate your ideal event attendees through a strategic application process, ensuring your event's success and impact. Read this blog to learn the proven techniques for vetting and...

How Symphony Orchestras Can Compete in the Netflix Era

In an age where entertainment is available at the swipe of a finger, symphony orchestras face an unprecedented challenge. Netflix, Disney+, and other streaming platforms have transformed how people...

The Most Underrated Skill in Event Production: How One Producer Turned a Monsoon into Magic

When crisis strikes in event production, most people immediately think about logistics, backup plans, or technical solutions. But after interviewing Brooksie Hughes about the legendary launch of...

Experiential Business Events: The ROI of Unconventional Team Building Activities

I'll never forget attending my first "traditional" business conference - hours of PowerPoint presentations in a windowless hotel ballroom, forced networking over lukewarm coffee, and superficial...

The Future of Conference Learning: Why Gamification is Transforming Professional Education in 2025

Discover how gamification is revolutionizing conference education. Learn why traditional formats fail and how play-based learning achieves 90% retention rates in professional development...
Scroll to Top