Have you ever wondered why some events create lasting transformation while others fade from memory before participants reach their cars? The answer isn’t in your centerpieces or your catering...
Think about your last major event. You likely spent months selecting the perfect venue, curating exceptional speakers, and fine-tuning every detail of the attendee experience. But if you treated your...
I’ll never forget when Blake looked at me and said, “I hate this event, but I was bored and wanted to get out of the office.” That contradiction intrigued me. Which was it? Boring or good...
I recently watched a CEO try to take a Zoom call from a Tuscan villa. She had spent thousands to be there, yet found herself stuck in the same patterns she was trying to escape. That’s when it...
You’ve done everything right. The speakers are outstanding, the venue is perfect, the schedule is meticulously planned, and your event technology is cutting edge. Yet something’s missing...
As an event strategist who’s produced hundreds of events, I’ve noticed a fascinating trend: the most memorable moments often have little to do with how much money was spent. Instead...
“Your checklists are killing connections.” When operations expert Jordan Gill dropped this bomb during our recent interview, I had to pause. Here was someone who built her reputation on...
Your event ends on Thursday. By Monday morning, it might as well never have happened. Harsh? Perhaps. But according to customer experience expert Brittany Hodak, we’re facing a crisis in event...
When was the last time you danced at a business conference? If you’re like most people, the answer is probably never. But after speaking with event innovator Sigrun, I’m convinced...